#AllAboutSports

Infront Blog


Share

01 January 1970 01:00:00 CET

Featured stories

Infront

Infront
Infront is a leading sports marketing company managing a comprehensive portfolio of top properties. Infront covers all aspects of successful sporting events, including the distribution of media rights, sponsorship, media production, event operation and digital solutions. Headquartered in Zug, Switzerland, Infront has a team of more than 1,000 staff working from over 40 offices across more than 13 countries, delivering 4,100 event days of top class sport around the world every year. In 2015, Infront was integrated into Wanda Sports Group, part of Chinese conglomerate Dalian Wanda Group.
Find me on:

Recent Posts

FIBA Basketball

Raising the bar on the game-day experience in China

That is certainly the case this year, with the FIBA Basketball World Cup as a major global event set to take place in the country.

Digital Fan Engagement Sports Innovation

Why looking to start-ups can add more for clients

The start-up industry has seen exponential growth over the past decade, with that development also having an impact on the sports industry. Whether it is technology on the field of play or the thirst ...

Esports Digital

Enter Player One: Infront's impact on the esport industry so far

Five years ago the idea of playing esports at the Olympics would not have entered the minds of many sports administrators. And yet this is where the world stands are, on the cusp of a truly landmark m...

Fan Engagement Sports Innovation Ice Hockey IIHF

Digital content: IIHF Ice Hockey World Championship ref cams making an impact

This week, Amikam Kranz, Senior Director of Winter Sports at Infront, spoke with Swiss broadcaster SRF about how referee cameras are giving ice hockey fans a new perspective in digital content at the ...

Branding

Branding basketball – How hosts help to reflect look of FIBA events

Building a brand is a marathon, not a sprint. It is so much more than just the launch of a logo. The fact that it needs to be reflected in every essence of an event is a subtlety that not every fan or...

Skiing Winter Sports Olympics

Infront's Bruno Marty on Winter Sports, Olympics, IOC and Asia

Infront has a big influence on the development of winter sports marketing as a partner to all seven Olympic winter sports associations and numerous additional rights owners.

Digital Sports Innovation Broadcasting

The balance of technology in broadcast

Broadcasting sporting events is always going to be linked to delivering the best coverage for fans and the technology we need to achieve this. Constantly questioning how we work and what tools we work...