Infront Blog

That is certainly the case this year, with the FIBA Basketball World Cup as a major global event set to take place in the country.

The start-up industry has seen exponential growth over the past decade, with that development also having an impact on the sports industry. Whether it is technology on the field of play or the thirst ...

Five years ago the idea of playing esports at the Olympics would not have entered the minds of many sports administrators. And yet this is where the world stands are, on the cusp of a truly landmark m...

This week, Amikam Kranz, Senior Director of Winter Sports at Infront, spoke with Swiss broadcaster SRF about how referee cameras are giving ice hockey fans a new perspective in digital content at the ...

Building a brand is a marathon, not a sprint. It is so much more than just the launch of a logo. The fact that it needs to be reflected in every essence of an event is a subtlety that not every fan or...

Infront has a big influence on the development of winter sports marketing as a partner to all seven Olympic winter sports associations and numerous additional rights owners.

Broadcasting sporting events is always going to be linked to delivering the best coverage for fans and the technology we need to achieve this. Constantly questioning how we work and what tools we work...