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01 January 1970 01:00:00 CET

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Infront

Infront
Infront is a leading sports marketing company managing a comprehensive portfolio of top properties. Infront covers all aspects of successful sporting events, including the distribution of media rights, sponsorship, media production, event operation and digital solutions. Headquartered in Zug, Switzerland, Infront has a team of more than 1,000 staff working from over 40 offices across more than 13 countries, delivering 4,100 event days of top class sport around the world every year. In 2015, Infront was integrated into Wanda Sports Group, part of Chinese conglomerate Dalian Wanda Group.
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Recent Posts

B2Run Careers Sports Innovation Personal Fitness Corporate Fitness

Employee Engagement: Connecting and disconnecting through mindfulness

During a time when gyms and team sports aren’t readily accessible, the question of how to stay fit and healthy is a common one — especially at a sports company. However, it’s a good time for employers...

Branding Creative Design Marketing Operations

4 key elements to creative brand design for multiple host city event

What do the UEFA Euro 2020TM, the FIFA World Cup 2026TM and the Men’s EHF Euro 2020 have in common? Answer: They each have multiple hosts. The UEFA Euro 2020TM has 12 hosts, the FIFA World Cup 2026TM ...

Branding Creative Design

Cooly the Cow: Bringing events to life through iconic mascots

Back in 2009, I created Cooly, the lovable Swiss cow and mascot for the 2009 IIHF Ice Hockey World Championship. Representing the traditional values of Switzerland - good humour, sportiness and sports...

FIBA Basketball

Raising the bar on the game-day experience in China

That is certainly the case this year, with the FIBA Basketball World Cup as a major global event set to take place in the country.

Digital Fan Engagement Sports Innovation Broadcasting

The importance of evaluating your live content distribution platforms

This is the second of two blogs from an interview with iWorkinSports. You can view the first blog here and both videos on the iWorkinSports YouTube channel.

Digital Fan Engagement Sports Innovation Broadcasting

Connecting brands and consumers in an ever-evolving digital world

I have been lucky to sit courtside during an era of huge change in the sports media and marketing industry. It is incredible to see what the trajectory has been and how content producers have had to a...

Esports Digital

Enter Player One: Infront's impact on the esport industry so far

Five years ago the idea of playing esports at the Olympics would not have entered the minds of many sports administrators. And yet this is where the world stands are, on the cusp of a truly landmark m...

Digital Fan Engagement Football

Building a genuine and engaged fan base

In the interview I also gave my views on rights holders and Infront's position as well as how important it is to create commercial opportunities for sponsors and still engaging fans.

Digital Careers Job Sports Innovation

5 reasons iWorkinSport is the perfect opportunity to start your Infront journey

1. Get to know Infront as a place to work and experience the passion and enthusiasm for sports and everything we do.

Fan Engagement Sports Innovation Ice Hockey IIHF

Digital content: IIHF Ice Hockey World Championship ref cams making an impact

This week, Amikam Kranz, Senior Director of Winter Sports at Infront, spoke with Swiss broadcaster SRF about how referee cameras are giving ice hockey fans a new perspective in digital content at the ...

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