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01 January 1970 01:00:00 CET

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Infront

Infront
Infront is a leading sports marketing company managing a comprehensive portfolio of top properties. Infront covers all aspects of successful sporting events, including the distribution of media rights, sponsorship, media production, event operation and digital solutions. Headquartered in Zug, Switzerland, Infront has a team of more than 1,000 staff working from over 40 offices across more than 13 countries, delivering 4,100 event days of top class sport around the world every year. In 2015, Infront was integrated into Wanda Sports Group, part of Chinese conglomerate Dalian Wanda Group.
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Recent Posts

Esports Business

Enter Player One: Infront's impact on the esport industry so far

Five years ago the idea of playing esports at the Olympics would not have entered the minds of many sports administrators. And yet this is where the world stands are, on the cusp of a truly landmark m...

Sports Marketing

Building a genuine and engaged fan base

In the interview I also gave my views on rights holders and Infront's position as well as how important it is to create commercial opportunities for sponsors and still engaging fans.

Sports Innovation Careers Employer Branding

5 reasons iWorkinSport is the perfect opportunity to start your Infront journey

1. Get to know Infront as a place to work and experience the passion and enthusiasm for sports and everything we do.

Sports Innovation Sports Event Management

Digital content: IIHF Ice Hockey World Championship ref cams making an impact

This week, Amikam Kranz, Senior Director of Winter Sports at Infront, spoke with Swiss broadcaster SRF about how referee cameras are giving ice hockey fans a new perspective in digital content at the ...

Sports Event Management

Branding basketball – How hosts help to reflect look of FIBA events

Building a brand is a marathon, not a sprint. It is so much more than just the launch of a logo. The fact that it needs to be reflected in every essence of an event is a subtlety that not every fan or...

Sports Innovation

Infront Digital: Christoph Heimes on the SPONSORs podcast

You can read an original article on the interview HERE.

Sports Event Management

Infront's Bruno Marty on Winter Sports, Olympics, IOC and Asia

Infront has a big influence on the development of winter sports marketing as a partner to all seven Olympic winter sports associations and numerous additional rights owners.

Careers Employer Branding

Moving mountains - How Infront is instilling its corporate culture

Corporate culture is a phrase touted often by HR and asked about frequently by potential employees. And with good reason: Employee satisfaction is strongly correlated to it; with well-documented examp...

Sports Innovation Sports Event Management

The balance of technology in broadcast

Broadcasting sporting events is always going to be linked to delivering the best coverage for fans and the technology we need to achieve this. Constantly questioning how we work and what tools we work...