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01 January 1970 01:00:00 CET

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Sports Innovation

How technology is helping decision makers better prepare for sporting events

Every year at the US Open there is a man or woman in charge of pushing a button. Sounds like a menial job, but the push of this button has a monetary and operational effect that can alter the tourname...

Sports Innovation

How technology is helping transform theory to tangible results in sports

Why do people reach for their mobile phones first thing in the morning? Nir Eyal, a best-selling author and specialist in behavioural design, addresses this phenomenon in his book, “Hooked: How to Bui...

Sports Innovation

Small team, impactful innovation: Q&A with Minute.ly’s VP Product Management

I recently caught up with Sagy Bar, VP Product Management at Minute.ly, a start-up that Infront took a stake in 2019. Sagy began his career as a software developer working for Mercury Interactive (lat...

Sports Innovation

The Effects of Covid-19: Quick Innovation With an Unknown Expiration Date

Covid-19 caught us off-guard, forcing the world as a whole, and the sports world specifically, to stop dead in its tracks and recalibrate.

Sports Innovation

The future of Virtual Advertising with OTT: The personalised advertising board

Get used to it. The future of marketing is incredibly personalised and most certainly digital. Over-the-top (OTT) media services such as online streaming and social media give advertisers the power to...

Sports Innovation

From piracy to personalised content - AI unlocks value

Tackling content piracy might seem like a daunting and costly task. How can rights holders keep up with the never-ending swarm of unauthorised content online?

Sports Innovation

Monetisation opportunities for rights holders from anti-piracy AI tech

It is no secret that piracy poses a severe threat to the health of the sports broadcast world. Unfortunately, a fully robust way of tracking and tackling pirated video assets online has proven elusive...

Sports Innovation

AI based video asset tracking

Finding an edge in understanding the power of - and robustly tracking - online video assets is crucial in today’s rapidly evolving sports content market.

Sports Innovation

Technologies enhancing remote experiences for sports fans today

Amid the Coronavirus disease (COVID-19) outbreak, sports organisations worldwide are experiencing an immense wave of games and events cancellations. This situation causes rights holders financial loss...

Sports Innovation

Top sports tech to embrace for content optimisation in 2020

The future of sport is being shaped by technology. The most successful sports organisations and events in 2020 will embrace innovation to deliver pioneering content and engagement tools that optimise ...